Wednesday, January 29, 2020

Comparrative Essay of Cooking Programs Essay Example for Free

Comparrative Essay of Cooking Programs Essay â€Å"Nigella Bites† And â€Å"Surfing the Menu† are two cooking programmes that share the same end result of delicious foods, but are very different in the contrasting aspects of social context, form and purpose which all help to reflect the cooking styles and personalities of their hosts. The atmosphere and contents of both shows generally appeal to the audiences of a different social status and/or age group. Set in Britain, the programme â€Å"Nigella Bites† appeals to an audience who belong to more of a winter climate. Each episode is formatted as a very comfortable and inviting home movie, using amateur camera work making it look more personal and family orientated. The show is filmed in Nigella’s own house and kitchen allowing her audience to feel welcomed. Images and visuals of illustrated foods and vibrant pink colours are shown throughout the opening credits with Jazz music engagingly flowing in the background. Many of her episodes begin with the view of a freezing British winter day/night and then follow onto Nigella being in the warmth of her own home. â€Å"Surfing the Menu† is a travelogue formatted programme set in Australia which promotes different towns and locations around the country in each episode. Along with catching/acquiring their own ingredients before cooking their meals, the hosts Curtis Stone and Ben O’Donoghue aka â€Å"Bender† also make sure to interact with the culture of each location they shoot in, making the Programme very relaxed as well as educational to the viewers. The opening credits consist of a range of photo shots and bright colours that go with the themes of the tourism and the outdoors. While the boys are traveling cameras makes sure to capture different angles and views of the scenery, including aerial views of the land around them. The atmosphere for each show is evidently contrasted; â€Å"Nigella Bites† is more of a matured cooking programme compared to the jovial attitude of â€Å"Surfing the Menu†. Both shows have very different exterior climates which appeal to different audiences: Nigella pursues the comforts of the indoor warmth compared to the blistering cold of its winters outside. This tends to attract those who like to spend their time inside during the cold/wet days, such as women and mothers living in a winter climate wanting to create more wholesome and warm meals for their friends and families. Nigella showcases a particular social lifestyle that represents the enjoyment involved in cooking and preparing meals for the ones that are dear to her. â€Å"Surfing the Menu† however attracts, and is more of a target to those who are more outgoing, young and interested in the experience of Australia’s summer cultures. Both international and Australians viewers are drawn in by the advertised beauty of the scenery captured during each episode because of all the multicultural nature and Australian cuisine involved, advertising tourism within the country. Nigella is portrayed as a very family orientated and homely person who always enjoys her food and loves to cook. She has a proper upper-class British accent and speaks in a husky, somewhat seductive voice. Nigella is currently in her late thirties and is seen as very sophisticated to her viewers, usually she cooks on her own but once her meal is cooked and ready she shows her serving and sharing the meals with her children and/or all of her family and friends. The way that she describes her ingredients and recipes along with the terminology she uses such as â€Å"stunning†, â€Å"simply beautiful† and â€Å"absolutely gorgeous† makes it sound as if she is in love with what she is making, the endearment and emphasis she puts in makes her so believable and intriguing. Nigella tends to mainly use informal measurements and verbs to describe what she is doing which remind you of how a mother figure would teach you how to cook. Ben and Curtis on the other hand are completely different to Nigella, ‘typical Aussie blokes’ is what they are stereotyped as. Both in their mid-twenties, always wearing informal and comfortable ‘beach clothing’ and using a lot of Australian ‘slang’ such as â€Å"Mate† and â€Å"Chuck it on the barbie† the boys give off a very relaxed and casual feeling to their viewers. The meals that Nigella prepares are heavy winter foods which are more time consuming but are perfect for those who have the time and love to cook. The â€Å"Surfing the Menu† recipes on the other hand are light summer foods that are quick and easy to prepare. Nigella makes sure her cupboards are full of all the different ingredients that she uses and she then gives her viewers an insight of the different things that she likes to always make sure she has stocked, what they can be used for and why they come in handy for her to have around. Curtis and Ben use ingredients that are imported into the local stores such as stir-fry noodles that they cook on an Australian barbeque, along with many other ingredients that they go out and personally collect from the local produce or catch on their own in each episode. As well as collecting their own ingredients from each place they visit, each meal they prepare always relates to the location they’re in making the programme even more entertaining and educational. Typical cooking program camera techniques are used throughout both programs â€Å"Nigella Bites† and â€Å"Surfing the Menu† these techniques include: close-ups on the hands on action with the food preparation, and snap shots throughout the shows that are used to cut out the un-necessary preparation time and skip straight to the cooking, then to the completed meals. To show their personalities and connect with their audience both of the programmes hosts make sure to speak and look directly towards/into the camera whenever possible. â€Å"Surfing the Menu† also uses aerial shots during the car travels to capture the different scenery around them. Highlighted sounds of the cooking appliances and food being prepared are accompanied by soft music underneath throughout each episode in both â€Å"Nigella Bites† and â€Å"Surfing the Menu† to draw more attention to what they are doing. The contrasting features between both â€Å"Nigella Bites† and â€Å"Surfing the Menu† such as; social context, form, purpose, audiences and the atmosphere differ due to the personalities and cooking styles of their hosts. Nigella’s show expresses her love for warm homely meals and cooking for her family and friends during the cold British winters and the programme is filmed as a home movie style, which gives off an inviting comfortable feel to her audience. Curtis and Ben’s show however, reflects on the adventures and experiences of local cultures during the warm Australian summer days and is filmed as a travelogue. Both of the programmes hosts have very similar camera etiquettes and happy/warm, engaging mannerisms.

Tuesday, January 21, 2020

Essay --

When the time came to choosing a potential career path, in my mind I had absolutely no doubt that I aspired to pursue dental hygiene. I believe that dentistry is one of the careers that has continual advancements in treatments and patient care, which provides endless opportunities to specialize in different branches of dentistry. Most importantly I find this profession to be rewarding. I have always envisioned to take on a profession which combines not only scientific appli-cations but also patient care that improves peoples' quality of life and this happens to be the best career which combines both of these important elements. My ambition to study dental hygiene has been further reinforced over the course of my gap year experience, working and studying as a dental nurse. I have become more aware of the growing importance of helping educate the general public about oral health paying closer attention to causes of some of the most disastrous oral conditions. Whilst working at the Ivory Dental Studio in London, I observed numerous procedures such as tooth onlays, root canal treatment...

Monday, January 13, 2020

Heathcliff: Victim or Villain? Essay

Although Heathcliff was a victim several times within Wuthering Heights, does this justify his immoral actions that hurt those around him? It is true that Catherine is extremely selfish, but she never intentionally or deliberately planned to hurt anyone in this novel. Heathcliff’s manipulative and vengeful actions are truly those of a villain. Heathcliff as a Victim: Nelly’s unwillingness to acknowledge Heathcliff’s presence to Catherine in a crucial time allowed him to overhear the hurtful things that she was saying. If Nelly had tried to stop Heathcliff from running away, he may have been present to hear all of the positive things that Catherine would later declare about him. Although Heathcliff is her soul mate, Catherine married Edgar instead because of his money and social status. Her selfishness makes Heathcliff a victim, and denies him of his true love. Heathcliff is a victim because his parents left him, and because of his darker skin. The Linton’s show prejudice towards him, and judge him by his looks. Catherine as a Victimizer Catherine truly hurts Heathcliff by marrying Edgar, whom she does not love. She knows that Heathcliff is her soul mate, but does not find him suitable for a husband. Her selfishness in turn causes many problems throughout the novel. When Edgar visits Wuthering Heights to see Catherine, she betrays Heathcliff by telling him to leave her and Edgar alone. Although Heathcliff and Catherine’s relationship was very strong, she completely forgets about him once Edgar arrives. Catherine expects everybody to do what she says, and becomes hysterical when  people do not. She pinches Nelly in a fit of passion, which shows her instability as a character. Heathcliff as a Villain Heathcliff purposely influences Hareton, who was at the time a young child, to hate his father. His negative affect on Hareton causes him to curse, and to tell people that his father Hindley is the devil. Heathcliff marries Isabella in order to hurt her brother, and treats her very poorly. He also hangs her dog for no reason other than to hurt anything associated with the Lintons (except Catherine, of course). This brutality shows how strong Heathcliff’s hatred truly was, and shows his willingness to hurt innocent people for revenge. He takes custody of Linton, who is terrified of his father. He is constantly weak, sick, and Heathcliff uses him to secure his fortune at Thrushcross Grange. He bribes young Cathy into marrying Linton, telling her she would not be able to see her dying father unless she did. Heathcliff knew that Cathy loved her father, but held her hostage until he had gotten what he had wanted. This displays how truly selfish he was, and to what extremes he would undergo in order to achieve his goals. Because of Heathcliff’s experiences as a victim, he became stronger and more determined to achieve his goals. However, no person has the right to express their anger on other innocent people, which is exactly what Heathcliff did. At first, we felt sympathy for his lack of luck in the first part of the novel. In the second half, we truly see what a horrible character he turns out to be.

Saturday, January 4, 2020

Value Chain of HM Essay - 1073 Words

Hamp;M’s value chain: The value chain, made by Michael Porter, is really important to see how a company structure is created. The value chain is constituted by two parts: support activities (firm infrastructure, human resource management, technology development, procurement) and primary activities (inbound logistic, operations, outbound logistic, marketing and sales, service). (Johnson et al. 2011, p.97-99) Support activities: * Firm infrastructure: Hamp;M is present in 44 markets in the world, holds more than 2,500 stores and employs over 94,000 people. Its head office is located in Stockholm, Sweden where there also are the main departments for finance, buying and design, advertising, accounts, communications, logistics,†¦show more content†¦Nevertheless, Hamp;M could keep progressing in its online store. Indeed, even if Hamp;M is present in 44 countries, only 8 have access to the online store (Sweden, Germany, UK, Norway, Denmark, Austria, USA and Netherlands). Increasing it, Hamp;M could increase its sales a lot. * Procurement: As it is the second Europe’s cloth retailer company, for the production Hamp;M uses a lot of material and workers so its mains recourses are material, labour and energy. That is why small changes in prices can affect the company’s profit a lot, and the fact that it does not own any manufactories causes some problems in controlling the p roduction’s prices. However, not owning the factories can be an advantage in some cases. Indeed, if a problem appears, Hamp;M can easily change its suppliers. Moreover, due to its huge size, Hamp;M can easily manipulate with its suppliers to have the best quality at the lowest production’s price. Primary activities: * Inbound logistic: One of the core values of Hamp;M is the sustainability, and, thus, sustainability in production. The aim of Hamp;M is to offer good quality fashion at the best price and to achieve it, Hamp;M tries to avoid the waste. In this purpose, all the waste coming from the manufacturing, the transport and other sources are planned to be reused, recycled and reduced.(Hamp;M, 2012) * Operations: Hamp;M makes only one operation which is the design, as otherShow MoreRelatedDistribution Network Design And How They Are Managing Their Logistics1487 Words   |  6 Pagesparticular has seen an increase of consumers in developing markets for example of HMs plans for opening a retail store in India (HM, 2014). Recent study done by Nicola Calicchio shows that the BRIC countries account for a significant amount of recent growth, as large parts of their population rise out of poverty and realize their buying potential (Giertz-MaËšrtenson, 2012) This essay will be based on the retail company HM and will analyse their international strategy and how they manage their costRead MoreStrategic Capability And Competitive Advantage1489 Words   |  6 PagesScholes, Angwin, Regner, 2014, pp. 70). The goal of every organisation strategy is to achieve or sustain its competitive advantage (Johnson, Whittington, Scholes, Angwin, Regner, 2014, pp. 70). Threshold and distinctive resources and competences: HM Resource Competence Threshold †¢ Finance †¢ Technologies †¢ Stores †¢ Offices †¢ Designers †¢ Suppliers †¢ Expansion to different areas †¢ Effective customer interaction †¢ Efficiency in store operations †¢ Team member productivity †¢ Economies of scaleRead MoreThe Future Of Fashion Retailing1635 Words   |  7 Pageswant in stores. Not all fashion companies grow a company in the United States, but rather in different countries, such as Japan, Spain, and Sweden. From the Forbes magazine, writer Greg Petro discusses how three fashion companies, Uniqlo, Zara, and HM, have expanded globally outside of their home country into the United States. Petro wrote an article back in 2012 about these three well-known fashion companies. Recently this past summer, Petro revisited all three fashion companies to see how successfulRead MoreManaging Product Procurement : Supply Chain1566 Words   |  7 Pages8. Risk management The most frequent activity in supply chain is to manage product procurement; supplies means a process from manufacturer to have inventory and to meet the market demand. The purpose to supply is to use the lowest cost but provide fast, accurate and stable delivery date to respond customers orders. In the supply chain, Possible risks include In the supply chain, supplier and manufacturer could meet such as supply risk, strategic risks and operational risk. The main risk comesRead MoreCarbon Emissions And Its Effect On The Environment1733 Words   |  7 PagesGreen distribution Carbon emissions are unavoidable in distribution. However, how to reduce the emission and how to create efficiency transportation is a critical thing that enterprise needs to concern. According to HM’s annual reports, more than 50% percent of carbon emissions are from their transportation between the factories and stores, therefore, choosing more sustainable ways in transportation is one of a good resource to reduce the hurt for the environment. There are highly percentagesRead MoreH M : Global Branding And Global Product Development1092 Words   |  5 PagesOne of the United States’ most popular economical clothing brands among teens, HM, was once a small store in Và ¤sterà ¥s, Sweden named Hennes. The company quickly began to expand its enterprise, first internationalizing to its neighboring Scandinavian country, Norway in 1964. A little over a decade later, HM made its way into London, and then New York in 2000. Today, â€Å"with more than 3,900 stores in 61 ma rkets, HM has a strong global presence† (www.hm.com). From its inception, the company has addedRead MoreA Short Note On J M- High Street Brand And Burberry As A Luxury Brand1617 Words   |  7 PagesSupply Chain management is defined as the DESIGN, OPERATION, and IMPROVEMENT of the SYSTEMS that create and deliver the firm’s primary products and services. Like marketing and finance, OSCM is a functional field of business with clear line management responsibilities. OSCM is concerned with the management of the entire system that produces a product or delivers a service, such as a cellular phone account, involves a complex series of transformation processes.† (Jacobs and Chase 2014). Supply chainRead MoreLogistics HM Versus Zara1515 Words   |  7 Pagesstructure, position in supply chain. Zara Zara is an innovating clothing company which sells clothes throughout the world. Its first shop opened in Spain in 1975. It belongs to Inditex which is one of the largest distribution groups in the entire world. Zara has clothing, shoes, handbags and furniture. There are over 3.000 Zara stores around the world, 205 Zara Kids stores and 272 Zara Home stores. This means that Zara is larger than the American Gap and Swedish HM! Zara launches about 12.000Read MoreHM Pricing and Retail Strategy1217 Words   |  5 PagesPricing and Retail Strategy of HM Hennes Mauritz (HM) is a Swedish clothing retail company. The company was founded by Erling Pesson in 1947. The first HM store was opened in Vaesteras, Sweden in 1947. The mission of HM is to offer fashion and quality at the best price where â€Å"quality includes ensuring that products are manufactured in a way that is environmentally and socially sustainable† (HM, vision policy, n.d., para. 1). This essay is to highlight the current market analysis, pricingRead MoreHM. Ethics and Social Responsibility of the Swedish Fashion Giant1511 Words   |  7 PagesHM. Ethics and social responsibility of the Swedish fashion giant (case study) Author: Maria Roszkowska-Ã…Å¡liÃ… ¼, Katedra Teorii ZarzÄ…dzania, Kolegium ZarzÄ…dzania i Finansà ³w, Warsaw School of Economics Source: â€Å"Style and Substance. Sustainability Repot 2009†, HM 2010 Warsaw, 2011 HM Ethics and social responsibility of the Swedish fashion giant HM is one of the world’s largest fashion company employing 76 thousand people. The company, established in Sweden in 1947, owes now around 2 200 stores